Our Blog
Insights, tips, and strategies for hotel digital marketing and operations.
7 Strategies to Increase Your Direct Bookings in 2026
As we move towards 2026, competition in the hospitality industry is no longer measured solely by occupancy rates. What truly makes the difference is which channel you fill through, at what cost, and with what guest data. The strategies in this guide are not just "theoretically correct" but are actionable today and designed to create a competitive advantage in 2026.
January 15, 2026
How to Improve Your Google Hotel Rating with Real Strategies?
Every hotel owner shares one dream: guests leaving with a smile saying, "It was a great experience!" — and of course, a high Google hotel rating. Learn real strategies to improve your rating organically.
August 5, 2025
Why IP-Based Phone Systems Are Essential for Hotels?
In the hospitality industry, communication lies at the heart of guest satisfaction and operational efficiency. Learn why IP-based PBX systems are essential for modern hotels.
July 10, 2025
How to Set Up a Hotel Call Center?
In the hospitality industry, sales and guest satisfaction revolve around one core area: call centers. Learn how to properly set up a hotel call center with our step-by-step guide.
June 15, 2025
What Is Google Hotel Ads? How Effective Is It for Your Hotel?
When a potential guest searches your hotel by name on Google, what's the first thing they see? Learn how Google Hotel Ads can help you drive direct bookings and compete with OTAs.
May 20, 2025
How to Advertise a Hotel?
As digital competition intensifies, standing out as a hotel requires the right advertising strategy. Learn how to advertise a hotel effectively with data-driven strategies and integrated solutions.
April 12, 2025
Could Your Hotel Be Losing Money on Digital Advertising? 5 Signs
Many hotels end up losing significant budgets while managing digital ads. Could your hotel be one of them? Here are 5 warning signs to watch for.
March 5, 2025
Why Should CRM, Booking, and Call Center Systems Communicate with Each Other?
Today, many hotels invest in digital infrastructure but use their CRM, booking software, and call center separately. Learn why system integration is crucial for direct booking performance and guest experience.
February 10, 2025
The Hidden Cost of Relying on OTAs: More Than Just Commissions
Online Travel Agencies offer hotels wide exposure; however, hidden costs can threaten profitability in the long run. Learn how OTA dependence affects your hotel beyond commission rates.
January 15, 2025