Direct Revenue–Focused System

You Don’t Have to Watch While Your Competitor Takes the Booking.

At a resort hotel running the full Convertels system, 45% of total revenue came from direct bookings—all of that direct revenue was generated by the Convertels system. Total revenue reached 200 million TL+.

This share includes all direct bookings driven by the Convertels system: performance, retargeting, brand search, organic traffic, and repeat guests. Call center included. This isn’t a single campaign—it’s the outcome of systematic data management. We turn data into direct revenue.

+90 216 599 08 57
  • 45% of total revenue from direct bookings
  • All direct revenue generated by the Convertels system
  • Total revenue 200 million TL+

The Real Issue Isn’t Occupancy

Your hotel may be full—or not at the occupancy you want yet. The real issue isn’t occupancy.

  • 1What’s your direct booking share?
  • 2How much of your total revenue is truly under your control?
  • 3Have you tried advertising, measured it, and seen clearly where it drives results?

The goal isn’t just visibility. It’s increasing direct revenue.

Real Loss – Clear Numbers

Consider a hotel with 20 million TL in revenue. If the direct booking share is 15%, that’s 3 million TL in direct revenue. If that share rises to at least 30%, it’s 6 million TL in direct revenue.

The difference: +3 million TL.

This isn’t an occupancy increase. It’s a shift in revenue mix.

Resort, city hotel, or boutique—the system works across segments.

20+ Years in Tourism + System

Over 20 years of field experience in the tourism sector. But the real differentiator isn’t experience—it’s the system.

Data is collected → analyzed → reviewed weekly
Campaigns that don’t drive sales are closed
Budget is shifted to what wins
Direct revenue increases

We analyze data weekly and shift budget to winning campaigns. Budget that doesn’t drive sales doesn’t stay with us long. When the right audience is reached, awareness grows—and that shows up in both direct bookings and OTA sales.

Real Results: Balıkesir Region

At a property in the Balıkesir region:

Direct booking share increased significantly
Higher profitability at the same occupancy level
Campaigns that drive sales were clearly identified
Direct revenue mix strengthened

When the system is set up right, it delivers results.

What Is Your Competitor Doing Differently?

  • Targeting users with purchase intent
  • Recapturing users at the decision stage
  • Staying active in different markets, including CIS
  • Closing campaigns that don’t drive sales and shifting budget to what wins

Occupancy may be similar. But direct revenue share is different. We analyze data weekly and shift budget to the channel that generates the highest direct revenue.

How We Work

  • We target users likely to book
  • We build separate strategies for Europe, domestic, and CIS
  • We manage Google, Instagram, Facebook, Yandex, and VK by market
  • We analyze the full data flow, including CRM
  • We attribute all direct sales, including call center, to performance
  • We analyze weekly and shift budget to the campaign that delivers the highest return
  • We’re not channel managers. We don’t sell PMS software. We grow direct revenue, not just advertising.

    What We Don’t Guarantee in the First 90 Days

    We don’t

    • Ă— Promise an instant occupancy spike
    • Ă— Promise the same rate at every hotel
    • Ă— Tell miracle stories mid-season

    What we do guarantee

    • Data clarity within the first 90 days
    • Clear separation of campaigns that drive direct revenue from those that don’t
    • We stop budget waste
    • We deliver a measurable performance dashboard

    By month 6 the picture is clear. By season end the system proves itself.

    Transparent Pricing

    Two Models – Clear Split

    Long-term growth with the full system, or ad management with your current setup. See our pricing page for details.

    LONG-TERM GROWTH

    1. Full System

    Infrastructure + Ad Management + Data Integration

    The system is built from the ground up. Your website works for sales. Booking steps are measured. CRM and data flow are integrated. With data integrity in place, budget shifting is faster and more accurate, operational load drops, and performance is clearer.

    ₺5,000starting / month

    Billed annually – minimum ₺60,000 start

    • Your website works for sales
    • Booking steps are measured
    • Data integration including CRM
    • Fast, accurate budget shifting
    View Pricing Details

    2. Ad Management with Current Setup

    Without changing your reservation engine

    Your website and reservation engine stay. We manage ads within your current setup. With limited data depth, campaign optimization is more operational, manual follow-up increases, and budget shifting has less room.

    ₺9,000starting / month

    Billed monthly

    • Current web and reservation setup stays
    • Ads managed within current setup
    • Monthly billing
    • Digital ad packages
    View Ad Management Details

    You either keep the status quo or build the system.

    If your competitor has built the system, their direct revenue share grows. Every season you wait is another season of lost control.

    Let’s Talk About Your Hotel’s Revenue

    Fill out the form for a custom quote and a strategy call. No commitment.

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    Or call us directly: +90 216 599 08 57

    Increase Your Direct Revenue Share This Season

    Build the system that turns data into direct revenue. Every delay is an opportunity left to the competition.

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